Company History and Vision: Pioneering Innovation at the Intersection of Architecture and Industrial Design


MASK Architects was founded in Italy in 2020 by Turkish Architect OZNUR PINAR CER and Italian Luxury Industrial Designer DANILO PETTA, building upon the vision and groundwork established by OZNUR PINAR CER between 2014 and 2020. Drawing from a rich tapestry of diverse influences across multiple disciplines, MASK Architects proudly identifies as ‘inventor architects and designers’. This designation reflects their distinctive approach, seamlessly blending innovative technologies with architectural and industrial design to address contemporary challenges head-on.

MASK Architects envisions a synthesis of Science, Architecture, and Technology continually evolving in Robotic construction, Mathematics, micro mechanical design and engineer in watch industry, Art, Interactivity Design, Sustainable Practices, Climate Change considerations, Interactive Movements, Human Physiology and experience, Public Design Elements, and their adaptation with human experience, modular, growable, and extendable Pavilion Structures, and Engineered Technologies in Advanced Technology.

Their projects are not only creative and innovative but also prioritize sustainability, offering diverse experiences that enhance quality of life. Specializing in unique, one-off design projects integrating innovative and sustainable approaches, they excel in luxury signature villas, residences, modular and prefabricated living spaces, resorts, hotels, luxury mansions, restaurants, master planning, public spaces, and luxury industrial design including watches, jewelry, transportation, and production. MASK Architects pride themselves on transcending limitations to create positive impacts at any scale of design. They view challenges as catalysts for transformative change, channeling inspiration into solutions that benefit society.

In addition to their architectural services, MASK Architects assist clients in redefining and rebuilding brand identities through a unique design approach that harmonizes with and defines the character of each brand. This service is informed by their diverse background and multi-disciplinary inspiration. MASK Architects are committed to going beyond traditional design practices and prioritize enhancing communities’ quality of life. Their mission extends to addressing contemporary challenges such as climate change, positive impact strategies, and fundamental human needs. Operating under an eco-friendly business model, they actively engage in transforming ecological and environmental conditions to meet community needs.

The firm leverages creativity and expertise to develop innovative solutions that address pressing issues like climate change, promote positive impacts, and align with human-centric approaches. By integrating these values into their architectural projects and services, MASK Architects aim to benefit not only their clients but also society as a whole. Their proactive approach underscores a commitment to sustainability and making a meaningful difference in the world through design and innovation. MASK Architects position themselves as a new discipline where architecture and industrial design intersect. What sets them apart is the intersection point of these two disciplines; the way they adapt the technological innovations they produce and invent to their own projects. Their unique and one-of-a-kind architectural projects, produced with creativity, directly respond to contemporary needs using the technological requirements discovered as a result of problems and deficiencies, addressing both present and future needs. The types of their inventions demonstrate richness tailored to the region, climate, and location of their projects. They believe in global equality and strive to effectively apply their skills in any region, location, person, city, or climate that requires their expertise.

MASK Architects not only use technology in architectural and industrial design but also develop the technology they integrate into their projects in a rational and solution-oriented way, inspired by problems and needs. This approach is why they refer to themselves as “inventor architects and designers”. Their dedication to sustainability drives them to develop innovative solutions that not only benefit their clients but also contribute to the well-being of society as a whole.

MASK Architects actively engage in transforming ecological and environmental conditions to meet community needs, embracing an eco-friendly business model. Their commitment to sustainability and creativity underscores their approach to addressing contemporary challenges such as climate change, positive impact strategies, and fundamental human needs.


MASK Design Philosophy


Particles and Magnetic Field Behaviour in Design Strategy

MASK Architects and Design company has a design philosophy and approach for creating a `Magnetic Field design Curve´ on design progress. The design philosophy we use as `the main curve which is shaped the design´ is to describe how the magnetic force (people behaviour) is distributed in the surrounding space and within something magnetic.




 Vector behaviour which is particles (humans)  in the project represent the ` human behaviour ´ in the spatial area. Each of physical vector behaviour will take a shape according to human behaviour in space. Collective human behaviour draws a `main circulation vector of the axis curve´. Magnetic field lines naturally bunch together in regions where the magnetic field is the strongest. This means that the density of field lines indicate the strength of the ` larger and density set of public Space `.




Most of us have some familiarity with experienced usable of the space and recognise that there can be forces between them. We understand that magnets (required function on space) have two poles and that depending on the orientation of the circulation axis there can be an attraction (opposite poles) or repulsion (similar poles). We recognize that there is some region extending around functions where this happens. The magnetic field describes the main circulation curve with human behaves who are required to get experience with functions.

As animals use the geomagnetic field in many ways: the magnetic vector provides a compass; magnetic intensity and/or inclination play a role as a component of the navigational map, and magnetic conditions of certain regions act as, signposts‘ or triggers, eliciting specific responses. Therefore,  in technology and science, we have been searching for unknown space-human behaviour and orientation relations. We are using a magnetic field design curve to give the right human behaviour experience while the humans are using the space. The main curve which is called the magnetic design curve indicates a fluent circulation axis for users to find requirement functions.

Our design strategy is to provide a seamless and fluent circulation axis by using a magnetic design curve in the centre of the design.

Each person has a magnetic field orientation in their brain, and it only needs to show them the right orientation way to provide benefit from science and technology. This is a Magnetic field behaviour line that is provided by human behaviour in spatial areas Briefly its main circulation axis line provides separation with a group of function in each field around the main curve and provide an orientation for users through main the way on design curve.

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